Jomigo: Revolutionizing Recruitment with a Gig Economy Approach
After two years of successful bootstrapping, Berlin-based HR tech startup Jomigo has secured backing from prominent investors in the HR and venture capital sectors. Founded in 2020 by Jannis Eller, Jonathan Muhr, and Tobias Grieb, the company aims to transform the headhunter market by simplifying and modernizing the recruitment process, particularly for specialized talent. Jomigo’s mission is to make active recruitment faster, more efficient, and better aligned with the evolving needs of the modern workforce and the growing gig economy.
As a dynamic recruitment marketplace, Jomigo connects leading companies across Germany with the best talent through a growing community of specialized freelance recruiters. The platform’s innovative model, known as “professional mass recruitment”, allows companies to fill demanding roles in marketing, technology, and sales more quickly and affordably than traditional headhunting methods. Jomigo leverages global networks and expertise to acquire top talent in tandem with several recruiters, optimizing the process for maximum success.
Investor Rainer Strack, who warned about the 2030 labor crisis in his TED Talk, highlights the increasing challenge of recruiting skilled workers. According to Strack, this trend is more relevant than ever: “Recruiting is now the number one challenge for CEOs worldwide. Neither the pandemic nor the current economic crisis can disrupt this long-term trend. Jomigo offers a valuable solution for businesses,” says Strack.
The founders of Jomigo are confident that their model will become a long-term alternative to traditional headhunting agencies. Co-founder Tobias Grieb emphasizes the company’s understanding of modern talent: “We know what attracts top employees today and how job advertisements should evolve. Many traditional HR firms have not yet adapted to this,” says Grieb, who previously developed HR expertise at companies like Kienbaum, Boston Consulting Group (BCG), and HelloFreshGO.
Co-founder Jannis Eller believes that the gig economy has already influenced the recruitment space: “More recruiters are recognizing the opportunity to work flexibly and remotely as freelancers. Through Jomigo’s enticing assignments, we help these experienced recruiters focus on attracting the best talent while we manage sourcing and company relationships.” Co-founder Jonathan Muhr adds, “We use technology-based performance monitoring to select the best freelance recruiters, ensuring companies have easy access to top talent without the administrative burden.”
The founders plan to use the new investment to enhance the technical platform, improve the matching process between companies and freelance recruiters, and refine performance tracking and gamification features. They are optimistic about scaling their solution and supporting even more companies in fast-paced recruitment processes. “We are excited about our investors, who are a perfect match for us both personally and professionally,” they say. “This momentum will help us realize our vision: a world where everyone is free to pursue their passions and do what they love.”