From Marketing Strategy to Marketing Calendar: Here's How to Get Started Successfully in the Market | Instructions in 8 steps

5/5(3)Marketing is an important part of your business plan. It helps you define your goals and develop a clear message that resonates with your target audience. But without a well thought-out strategy and without a concrete implementation plan, you risk that your advertising measures will not be effective and you will not be able to

Best Online Accounting Programs | Comparison 05/2023

4.61/5(119) A good accounting program basically makes sense from the very first turnover: every company has to keep accounts, keep an eye on its finances and calculate. Accounting is required by law and must follow certain rules: den Principles of Proper Accounting (GoB). AS every business needs Also an accounting software. Particularly popular I am

Headhunting should get smarter and faster: HR startup from Berlin gets seven-figure funding

After two years of successful bootstrapping, Berlin-based HR tech startup Jomigo is now backed by well-known investors from the world of HR and venture capital. The startup, founded in 2020 by Jannis Eller, Jonathan Muhr and Tobias Grieb, uses capital for the mission to revolutionize the headhunter market: the active recruitment of rare specialists should

Taxes: how is the distance allowance calculated?

5/5(5)NO. In principle, the journey to work can only be assessed as a simple flat-rate travel allowance from the place of residence to the place of work. For example, if the work is 15 kilometers from home, the taxpayer can declare 15 x €0.30 = €4.50 per working day in his tax return. Answers for

Taxes: how is the distance allowance calculated?

5/5(5)NO. In principle, the journey to work can only be assessed as a simple flat-rate travel allowance from the place of residence to the place of work. For example, if the work is 15 kilometers from home, the taxpayer can declare 15 x €0.30 = €4.50 per working day in his tax return. Answers for

Inventory management, financial accounting, green office: Sage50 ensures a good climate

5/5(3)Inventory management, financial accounting, order processing – small businesses and start-ups need simple solutions for complex tasks. It is better to use software that takes care of the organization of the various processes. Say 50 masters this Simple interaction between business and accounting - and it might even make your office greener. Anyone who chooses

Starting a company in Mainz: business incubators, hubs and contact points

In principle, Mainz has everything a founder has to offer: a good infrastructure, functioning and growing networks, short distances, attractive coworking spaces, a digital hub and busy institutions. We have put together the most important contact points, advice centers, start-up hubs and all important addresses that you should know as a founder. Leading business

Passau start-up study: Unequal ownership distribution in the founding team leads to more innovation

5/5(1)From the very beginning, founders should think about how to distribute ownership shares in their company among themselves. Researchers from the University of Passau, the ZEW – Leibniz Center for European Economic Research in Mannheim and the IÉSEG School of Management in Paris have found that teams are more innovative when ownership is unevenly distributed.

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Tax-free in-kind benefits for employees – this is how it works!

5/5(1)What are benefits in kind? Non-monetary benefits are income that is not cash, such as goods and services that you as an employer offer your employees as fringe benefits. In principle, these so-called benefits are initially regarded as your employee income, i.e. assets that exist in cash or monetary value within the meaning of §

No additional payments for a voluntarily filed tax return?

5/5(4)Right. If, contrary to expectations, the tax return does not involve a refund, but rather a request for an additional payment, the taxpayer can withdraw the income tax assessment application. However, this is only possible as long as the tax assessment is not yet final or within one month of receipt of the assessment. There

Europe's leading Atomic VC opens an office in Berlin

European venture capitalist Atomico has opened its first German office in Berlin. Launched in 2006 by Skype founder Niklas Zennström, the venture capital firm finances technology startups across Europe with the aim of supporting founders and startups in their global growth. The investor has worked and continues to work with over 120 startups across the

Translation of video content: vidby's AI-powered software enables translation of the highest quality

5/5(2)Digitization and automation are becoming increasingly important in companies With regard to their internal and external communication, their marketing strategies and their presentations, companies rely more and more on technical achievements such as online AI-powered services. Video productions are increasingly used in the aforementioned fields, because they offer the opportunity to present important content to

Sharp decline: investments in German startups collapse

The boom is already over: German startups received significantly less fresh capital from funding in 2022 than in the previous year. A total of 9.9 billion euros flowed into German startups – 43% less than in the record year 2021 (17.4 billion euros). Despite all the crises caused by rising interest rates, falling valuations and

Investments should wait for now: the federal government cuts venture capital funds for startups

Not exactly good news for young startups and investors for the new year. As the current funding guideline expired on December 31, 2022 and completion of the announced new version is delayed, it is currently not possible to apply for the INVEST Venture Capital Funding Program. The INVEST website of the responsible Federal Office for

Is my privately purchased car tax deductible?

4.2/5(15)The good news first: You can always deduct your business travel for tax purposes. You can still use your car privately. However, vehicle taxation is complicated. The tax office knows several variations of taxation, so you can not always choose according to your taste. The starting point for taxation is whether your car is classified

Choco against food waste: the food startup receives millions of investments

Choco, a food tech start-up aiming to revolutionize the restaurant industry and eliminate food waste, has just secured €25 million in new funding from high-profile investors. The latest round of investment was led by internal investors who reinvested in Choco, a testament to the company's success, its potential for continued growth and its $1.2 billion

Calculating Your Freelance Fees: Key Factors to Consider for Success

5/5(1)Your compensation as a freelancer or self-employed will largely determine your success. If you ask too much, you may not be marketable to competitors - if you sell yourself below value, this will have a negative effect on your overall balance over the medium term. So you should think about your share amount at the

Headhunting should get smarter and faster: HR startup from Berlin gets seven-figure funding

After two years of successful bootstrapping, Berlin-based HR tech startup Jomigo is now backed by well-known investors from the world of HR and venture capital. The startup, founded in 2020 by Jannis Eller, Jonathan Muhr and Tobias Grieb, uses capital for the mission to revolutionize the headhunter market: the active recruitment of rare specialists should

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No additional payments for a voluntarily filed tax return?

5/5(4)Right. If, contrary to expectations, the tax return does not involve a refund, but rather a request for an additional payment, the taxpayer can withdraw the income tax assessment application. However, this is only possible as long as the tax assessment is not yet final or within one month of receipt of the assessment. There

Foundation in Mainz – You need to know this about the start-up ecosystem

The state of Rhineland-Palatinate with the state capital of Mainz does not particularly easily play a relevant role in the startup map. Frankfurt am Main and Darmstadt and neighboring Wiesbaden compete for founders. But even if Mainz has not yet been mentioned in the annual Startup Monitor issues: life as a founder is lively

Spoke.ai raises millionaire funding: 500 companies await the AI ​​of the Berlin startup

Spoke.ai, the AI-powered suite of tools founded by former N26 employees, has secured a €2 million pre-seed round. The round was led by Founders, with further investment coming from Possible Ventures and an association of experienced angel investors, such as N26 co-founder Maximilian Tayenthal. Funding will be used to get more than 500 companies on

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Digital Day 2023: Focus on skills

Booking medical appointments online, understanding artificial intelligence, being able to recognize misinformation on the web: digital knowledge forms the basis for everyone to move safely and independently in the digital world. As a result, four out of five people in Germany (83%) want IT and digital media skills to be promoted at all levels. This

Develop an app, plan costs and market it: in 6 steps you can earn with your app

4.5/5(2)Step 1: Develop the app - brainstorm and visualize Some good ideas come as a surprise: they pop up one morning and you can start building an app right away. However, if you're not lucky enough to be "haunted" by such an idea, there are other, more systematic ways to generate ideas. For example, you

Best Online Accounting Programs | Comparison 05/2023

4.61/5(119) A good accounting program basically makes sense from the very first turnover: every company has to keep accounts, keep an eye on its finances and calculate. Accounting is required by law and must follow certain rules: den Principles of Proper Accounting (GoB). AS every business needs Also an accounting software. Particularly popular I am

Shortage of skilled workers in Germany: find solutions as a personnel manager

5/5(1)In a current Civey survey commissioned by the Bertelsmann Foundation Of a sample of 7,500 business decision makers surveyed, two-thirds (66%) said they currently have a shortage of skilled workers. In tracking skilled labor migration since the end of 2020, just over half of companies surveyed (54%) expressed an expectation that they would be short-staffed

Apply for a 2023 Starter Grant Checklist – PDF Instructions

4.69/5(13) Download the Startup Grant Checklist: There is a start-up grant for anyone who wants to start a business without a job. For everyone? Well, you have to convince the employment officer in the job center with your project. And write down the right steps in the right order. Ours will show you how it

Digital engagement and awards: These projects win the Digital Union 2022 Audience Award

Digital bereavement support, smartphone counseling hours for seniors, an inclusive online platform, a digital advent calendar for schoolchildren: six projects won an online public vote for the Digital Union Audience Award among around 100 finalists - and received a total of €16,000 in prize money. The prize was awarded by the "Digital for All" alliance

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Tax-free in-kind benefits for employees – this is how it works!

5/5(1)What are benefits in kind? Non-monetary benefits are income that is not cash, such as goods and services that you as an employer offer your employees as fringe benefits. In principle, these so-called benefits are initially regarded as your employee income, i.e. assets that exist in cash or monetary value within the meaning of §

German IT companies want to increase the proportion of women, but nobody feels responsible

The digital economy wants to promote women more. 24 percent of companies have set goals to increase the proportion of women. Another 14 percent are planning it in concrete terms, and 29 percent are currently discussing it. For 29% of companies, however, these goals will not be a problem in the future either. These are

SWOT analysis for. create the business plan: how it works! TIP

4.6/5(10) Know your strengths and weaknesses to recognize opportunities and risks: the SWOT analysis is a proven tool for developing the strategy of companies. For start-ups and founders in particular, it's a good opportunity to determine at an early stage with which company orientation you have the greatest chance of success in the market Have.

Calculation of personnel costs in the business plan: this is how it works

4.56/5(9) In the start-up phase of a business, many building blocks are set that are essential for a stable business foundation. Anyone who makes mistakes here quickly risks the future of their startup. And: As the successful entrepreneur knows, a company cannot develop further without capable employees. Anyone who hires employees as a founder must